STRATEGIC PARTNERSHIP ANNOUNCEMENT BETWEEN THE SPAIN GHANA CHAMBER OF COMMERCE (SGCC) AND SIMTV – BA MEDIA.GHANA BA_TV 24 COUNTRY DOCUMENTARY CAMPAIGN: ‘Africa’s Golden Opportunity’

It is with pleasure that we announce that the Spain Ghana Chamber of Commerce (SGCC), a
non-profit private entity whose main objective is the promotion of commercial, economic, and
industrial relations between Spain and Ghana, has entered into a strategic partnership
agreement with the international production film company SIMTV – BA Media to support the
production of a cinematic documentary about Ghana for British Airways Media, promoting the
country’s commercial, investment and tourism potential for 2024 and beyond.
The Spain Ghana Chamber of Commerce (SGCC) is an association of companies and
professionals that is focused on promoting, informing, and supporting Spanish and Ghanaian
companies, providing customized services to help establish businesses in Spain and Ghana
while promoting their international potential, and facilitating trade, investment, financial, and
industrial relations between both nations.
SIMTV– BA Media is a leading international production house established by acclaimed
professionals with a track record in niche and comprehensive video content creation. SIMTV
programmes appeal to consumers, governments and investors alike and are a powerful and
targeted means to reach diverse and affluent audiences. SIM-TV offers a full-service product,
from storyboard creation to production, post-production and international broadcast.
The current documentary Ghana BA_TV 24: ‘Africa’s Golden Opportunity’ is being produced as
part of an international nation-branding campaign produced in collaboration with Ghana’s
government, the private sector and local top personalities. The documentary will be
highlighted on the airline’s long-haul flights during Q2 2024, coinciding with major events such
as the African Games 2024, the Africa Travel Market in South Africa, the Annual Investment
Meeting in UAE, and the Dubai Travel Market, and will target over 2 million viewers, 170
destinations and 70 countries, supported by a dedicated social media campaign.
For these reasons, we would kindly appreciate your extended support to the SIM TV – BA
Media team to ensure the maximum impact of the documentary, capitalize on the momentum
of our country, and benefit as a whole from the wide global exposure of this unique campaign.

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The Spanish Chamber of Commerce in Ghana is a non-profit private entity whose main objective is the promotion of the commercial, economic, and industrial relations between Spain and Ghana.

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